Pages

Showing posts with label museum audiences. Show all posts
Showing posts with label museum audiences. Show all posts

Thursday, November 29, 2012

Case Study: Wing Luke Museum of the Asian Pacific American Experience

      The Wing Luke museum has a long history of engaging their community to co-create their exhibition. They focus on empowering their community members to create exhibitions and tell their own stories on their own terms. The community- based exhibition model they implement aims to integrate community members throughout the process. This is called Co-creating. Co-creative projects are when partnerships are made with participants rather than based solely on institutional goals.

      Their exhibition Sikh Community: over 100 years in the Pacific Northwest came about when museum staff and organizers from the Sikh Coalition conducted an informal outreach to form a committee to direct the exhibition. Sikh coalition is a volunteer organization that began in 2001 to address the misdirected hate and discrimination that the Sikh community faced in the aftermath of 9/11 started. It was made up of 19 people through outreach and conducted oral history with 29 individuals and gathered artifacts, photographs, and documents from 14 individuals and families. By the end there were 75 community members in total helping in creating this exhibition.

Organizational structure of Wing Luke Museum

·         Non- profit organization with 501c3 status

·         Volunteer-run board of trustees currently with 20 members

·         Each member is a member of one of the following committees:

o   Capital campaign

o   Development

o   Finance and capital project advisory

·         16 full-time staff and 11 part-time staff

      Community members participate from exhibition development to design to fabrication and installation, and including exhibition fundraising, publicity and marketing, education and public programming.  The museum aims to put community members in decision-making positions where they are empowered to determine project direction, set priorities, make selections, and guide project execution.

Here is a diagram of their Exhibit team



On a basic level the exhibit team consists of:

·         Museum staff- who are in charge of developing the community vision for an exhibitions and bring it to being. They are the “technical advisors, project administrators and community organizers.”

·         Core community members- consist of 10-15 members who form the Community Advisor Committee (CAC). The members have a direct connection with the exhibition topic and are mostly leaders within other communities. They make the decisions and are in charge of making the main message and encourage participation within the community.   

·         Participating community members- the contribute to the exhibition by:

o   Participating in and helping conduct interviews, translating and  transcribing

o   Artifact, photograph and document loans and gathering

o   General research

o   Outreach

o   Serving as docents, speakers and volunteers.

According to Nina Simons There three main reasons that cultural institutions engage in co-creative projects:

1.       To give voice and be responsive to the needs and interest of local community members.

2.       To provide a place for community engagement and dialogue

3.       To help participants develop skills that will support their own individual and community goals.

For the community the wing Luke museum is an essential community institution because they are part of the process and their voices are heard there is a strong sense of ownership and pride.

Here are some tips from Nina Simon to facilitate co-creation in museums:

1.     Staff members and participants respect each other’s goals and interests in pursuing the project. They should create a set of shared guidelines for what is and isn’t acceptable and expected over the duration of the project.

2.     Staff members should not harbor pre-conceived ideas about the outcome of the project. They should be willing to let the project go in the direction that is of greatest value to participants, within the scope of the project guidelines.

It’s important to think about how to empower the visitors. How can the staff give amateurs the skills and the tools needed to accomplish shared goals?

To give visitors the skills and tools needed to lead their own tours, here are some suggestions to empower them

§  Provide visitors with maps and encourage them to mark their favorite places as they explore the exhibits

§  Ask visitors to assign a theme or title to a collection of their favorite places

§  Post the maps and titles in a central location along with the times when visitors will be available to give the tours they have devised

§  Make available interpretative literature or staff consultations to give tour guides reference materials for their tours

Co-creative projects and the community process that Wing Luke Museum has allows museums to form partnerships and bonds that feed the interests and needs of the community it serves. Engaging the community to become a part of the process in designing programs and exhibition it empowers and give ownership to the participants.

Wednesday, November 28, 2012

Community Engagement- The National Palace Museum(Taiwan) as an example



In light of the strategies we talked about in class and seen in museums and sites, I think it would be interesting to look at how museums in other countries are carrying out community engagements. The examples we have seen and strategies we talked about were mainly in developing new visitors from various communities. By means such as developing convenient access for different communities or invite community members to involve in exhibition development. What about strategies to make an existing community improve their museum visit experience? The National Palace Museum in Taipei, Taiwan will be an example for this situation. The discussion is based on the 2011 National Palace Museum Annual Report.


As the major museum in Taiwan, The National Palace Museum had a brilliant collection of chinese artifacts. In the 1960s, in contrast of the communist Mainland China, the NPM in Taiwan under the rule of a right wing government opened with its representative collection of Chinese Artifact. As basically the only accessible Chinese arts collection, the NPM acted as the major resource of Chinese art history research at the time. The significance of its selective but comprehensive collection in Chinese arts remains recognized today. Recently, the components of potential audiences is experiencing a fundamental change. With the government policy canceling the restrictions posed upon tourists from Mainland China, the visitor number in NPM multiplies all of a sudden. Instead of considering the needs for communities and making efforts to engage them into museum visits, the NPM is facing a huge amount of new visitors from a new community that had it had never encountered before.
Chinese tourists visiting Taiwan often take the NPM as a must-seen tourist sight. Many of the tourists are not museum goers, to them, visiting NPM is merely one of the many stops in their fixed touring schedule designed by the travel agency. However, this new community is becoming the largest portion of visitors in the NPM. Thus, the NPM is currently dealing with problems such as large amount of visitors in specific galleries, noise, viewing order...etc. The most urgent issue will be maintaining the quality of visiting experience to all visitors, on the base of that can the NPM talk more about giving a rewarding museum visit experience.     
     
Below are the strategies the NPM is taking to cope with the situation:
  • Extend opening hours
In 2010, 3,440,000 people visited the Museum. In 2011, 3,840,000 people visited. (According to the visitor number statistic chart, they main increase of visitors are from Mainland China.
) To alleviate the crowds and to improve the visiting experience, starting July 1, 2010, the NPM prolonged its opening hours. The museum now opens at 8:30 am (instead of 9:00 am) and closes at 6:30 pm (instead of 5:00 pm). 
  • Cooperation between organizations
The NPM also maintains close contact with the Tourism Bureau. Any information regarding the Museum’s exhibitions or visitation can be relayed to tour group staff through e-mail. Short films promoting the Museum are also sent to tour groups and tour guides to show on buses. The Museum will continue working with the Tourism Bureau to strengthen the tour guide training process to ensure the quality of each visitor’s visit. (NPM annual report, 2011, p. 69 )
  • Order Management in Exhibition Halls
•Circulation route for each gallery are planned and implemented to guide visitors.
•To improve the quality of each viewer's visit, a counting system was installed to monitor the visitor flow in and out of the Main Exhibition Hall.
•Hand-held signs by gallery assistants subtly instruct visitors to lower their voice and avoid verbal or physical conflicts.
•To improve the quality of visit, measures were taken to resolve the noise issue of group visitors.
•To maintain orderliness of the exhibition “Landscape Reunited: Huang Gongwang and ‘Dwelling in the Fuchun Mountains,’” the number of viewers in the exhibition at one time was limited to 20. This allowed the Museum to appropriately manage the visitors and to enhance the viewing quality.

It is clear that order management is a major issue in dealing with this community. The NPM is also making efforts to reach other organizations to deal with the situation. In all, I think the positive attitude to embrace this the new community is encouraging. 

Other than the passive community engagement above, the NPM has its outreach programes aiming different communities in Taiwan. Here are some examples:
  • When Young People Meet the NPM: The Saturday Night at the NPM
The event was sponsored by the Dinxin International Group
and the Wei-chuan Foods Corp. A total of 52 shows were presented this year, with 53,955 attendants. Another 2 shows were put on during the Lunar New Year and Lantern Festival, with 1,000 attendants.
  • New Melody from the NPM
New Melody from the National Palace Museum is held in the Wenhuitang Auditorium every Wednesday between 2:30 pm and 4:00 pm. Starting From July 2009, Lanting Kun Opera Troupe, Taipei Li-yuan Chinese Opera Theater, the Comedians Workshop, and the Chinese Opera Troupe of National Taiwan College of Performing Arts have performed at the NPM. From April to June 2011, the NPM extended its “Fragrance Fills the Courtyard: Chinese Flower Paintings through the Ages” and invited the Taipei KunQu Society to present the late Ming dynasty playwright “The Peony Pavilion.” From July to September 2011, GuoGuang Opera Company presented the “Legend of the White Snake.” From October to December 2011, to coincide with the exhibition, “Emperor Kangxi and the Sun King Louis XIV: Sino-Franco Encounters in Arts and Culture,” the National Taiwan College of Performing Arts featured three plays performed during Emperor Kangxi’s 60th birthday: “Drunken Rage in the Temple of Wutai Mountain,” “The West Chamber – Temple Encounter,” and “Guan Yu’s Daring Escape.” From July 2008 to December 2011, a total of 93 shows were shown, attracting 16,624 attendees.
  • National Treasures Ballot
From September 23 to November 22, 2011, the“National Treasures Grand Selection: Splendid Treasures Online Ballot” was held simultaneously with the special exhibition“Splendid Treasures: A Hundred Masterpieces of the National Palace Museum on Parade.”Everyone was welcomed to vote online for their favorite national treasure in the NPM. The online ballot was combined with the physical exhibition to showcase the most representative Museum artifacts. Web links were provided to show related information regarding the artifacts. While voters were selecting their favorite objects, they could learn more about the NPM’s artifacts. The result of the ballot will be used planning the route of student group tours, developing lesson plans for teachers, in hopes of promoting the Museum’s artifacts, enhancing the cooperation with schools on all levels, and increasing the cultural value of the Museum’s collections.
  • The Good Neighbor Program
To promote the Museum’s educational outreach, in 2011, the Museum invited local communities to appreciate “The Body Beautiful in Ancient Greece,” “Celebration by Marc Chagall” and “Emperor Kangxi and the Sun King Louis XIV: Sino-Franco Encounters in Arts and Culture.” Guided tours were available to help them understand the artifacts better. This year, Linxi, Xishan, Cuishan, and Fulin village were invited. The program received enthusiastic remarks and responses from the residents.

With these community outreach programes, the citizen visiting number did increase from 1,443,204 to 1,643,200 in three years. However, the number of Mainland Chinese visitors were in almost the same number, wich lead the focus back to the necessity to successfully engage them without disturbing other visitors‘ visiting experiences. 
There are many more informations in the annual report, I think it is a very well organized material for us to have a glance of what this museum is doing. The pictures inside are definitely worth a look :)

Tuesday, November 27, 2012

Case Study: Teens at the New York Hall of Science - Science Career Ladder

Although most of previous posts on engaging teen audiences have focused on art and humanities museums, science museums across the country have been working with teens for years. With the nation’s renewed emphasis on science, technology, engineering, and math (STEM) education and careers, science museums can be key players in science learning and teaching outside of the classroom. As John H. Falk and Lynn D. Dierking note in “The 95 Percent Solution,” the vast majority of science learning takes place outside of formal schooling. They argue that one of the major contributors to the achievement gap between low-income students and their more privileged counterparts is the opportunity for learning outside of school time, such as through summer camps, travel, service projects, independent research, and museum visits. Teenagers are also in one of the age groups least like to partake of out-of-school science learning (eg: field trips are less likely in high school than elementary school). Museums and other institutions of informal learning can and should be active supporters of STEM education for teenagers, provoking and supporting their natural curiosity. This post looks at one museum that has done just that.

Since 1986, the New York Hall of Science (NYSCI) has sought to engage teenagers of diverse backgrounds and interests and encourage careers in the sciences, through the Science Career Ladder (SCL). The museum recruits college and high school students to work as Explainers, with potential to advance and become leaders of the program and at the museum. At the same time, Explainers are exposed to and encouraged to explore a variety of STEM-related careers. The SCL also partners with Queens College to encourage science majors to pursue science teaching and with other universities and organizations. The program has been successfully disseminated to and implemented in science museums around the country.

In this report on SCL, NYSCI outlines and evaluates the program, which has evolved over time in response to multiple evaluations and expansions. In the program’s current incarnation, interested high school students complete an application and participate in a group interview. The museum does not base selection on grades and actually seeks out students working below their full potential, who have perhaps become disengaged from school or are shy. In this way, the program engages adolescents who have some interest in science, but might otherwise fall through the cracks or never realize their aptitude or passion for science, teaching, communication, or leadership. SCL can be a tremendous opportunity for these often overlooked students, especially since the program emphasizes mentorship.

Participants enter the program as Explainer Volunteers, assisting with public programs and special events. Some may have already been involved at NYSCI, in elementary and middle school as after-school Science Club Members, though many have no prior affiliation. By passing through stages of training and receiving good performance reviews, participants may move up to be paid Explainer Interns and then Explainers, at which point they receive more intensive training and begin interpreting exhibits and demonstrations, one weekend day a week and summer weekdays. Explainers that demonstrate leadership potential may become Explainer Floor Captains, and eventually, Program Explainers, aiding in the overall management of the program and its special projects. Explainers can even continue advancing after high school, which is especially crucial considering the dearth of meaningful museum programming for older teens and young adults, as noted in a previous post. There are real opportunities for growth in all stages of the program, and participants are often encouraged to apply for other positions at the museum.

Through the Explainer program teenagers develop their scientific thinking and teaching skills, while building their confidence, sense of leadership, and scholarly ambitions. The program aims to accomplish this development by making the Explainers full members of the museum community, giving them real responsibilities, providing professional development, holding them to high expectations, and listening to their ideas. Participants are taken seriously. As noted in our earlier post, many teens are eager to work and gain a sense of independence, but the quality of such work is crucial to the positive development of the teen and the impact the work experience will have on future career progress. According to the report, multiple evaluations of the program have noted a sense of peer camaraderie and mentorship, such that older participants motivate younger ones to pursue their goals. As noted earlier, fidelity and identity formation are critical in adolescence. The fact that the program encourages supportive peer-to-peer and adult mentoring helps ensure the confidence, positive development, and success of the teen Explainers.

The impact of the program’s structure and values are evident in its measurable success. For example, the high school graduation rate of participants is five times higher than that of other New York City students in the same diverse demographic groups. Even more dramatically, 98% of SCL’s over 2500 alumni have graduated college, well above local and national averages. The fact that this program targets underserved high school students not necessarily performing at their full potential makes these statistics even more dramatic.

The Science Career Ladder is indeed just that: a ladder. Many of the people now running the program and holding other high level positions at the museum actually started as Explainers. This alumni are key leaders at the museum and can use their own experiences in the program to continue to shape it, evaluate it, and prioritize it. In addition, over 60% of participants have gone into other STEM careers, at least partially as a result of the opportunities SCL provides to explore career options and tap into its alumni network. Many have also gone into teaching, helping to continue the cycle of learning. Meanwhile, NYSCI has helped other science museums implement similar programs. In all these ways, NYSCI does indeed appear to be contributing to Falk and Dierking’s “95% solution.”

Additional articles on and reviews of SCL:
“Explainer Program, New York Hall of Science: Engaging Young People in Science Education and Stimulating Interest in STEM Careers” from The Opportunity Equation
“The Science Career Ladder” from Change the Equation
Sickler, Jessica (2009). “New York Hall of Science Science Career Ladder Retrospective Impact Study Final Report.” from Informal Science        


A sampling of other museums that have also implemented career ladder programs:
--Yale Peabody Museum of Natural History - SciCORPS (Science Career Orientation & Readiness Program for Students)
--Pacific Science Center - Discovery Corps
--Thinktank Birmingham Science Museum - Science and Heritage Career Ladder

Friday, November 23, 2012

Community Engagement in Museums: Partnering and Collaborating with Community Organizations



One way that museums can effectively practice community engagement is by partnering and collaborating with community organizations. In a way, museums can view other organizations as a kind of “audience” to work with when creating exhibitions, developing programming, or holding special events. In the process of building these relationships, museums can further engage various groups and individuals in the community, as well. In fact, if you look at the ways in which museums are currently engaging many of the audiences that we have discussed in class (when I presented on museums who have successfully engaged individuals who are homeless, for example), partnerships with outside organizations or other museums oftentimes play a significant role in this process.
While researching the topic of community partnerships and collaborations, I came across an excellent resource that I wanted to share – a document tilted museum/community partnerships: Lessons Learned from the Bridges Conference, put out by the Philadelphia-Camden Informal Science Education Collaborative and The Franklin Institute. The Bridges Conference (held in June 2008) invited museum/community partnership programs that serve families to participate in a discussion on what it takes to create and sustain successful community partnerships and collaborations. According to the report, “The Bridges Conference was designed to bring together professionals with long-term museum/community relationships, and to offer opportunities to share and develop new strategies to: 1. address the practical issues inherent in funding, developing, and managing museum/community collaborations aimed at bringing science and math to underserved families, and 2. focus on the unique challenges and benefits of collaborating to work with families. Information shared during the conference was intended to contribute to advancing the field of intergenerational learning and informal science as a whole."
Though this conference specifically focused on science museums and community-based organizations that serve families, many of the themes brought up can apply more generally to all kinds of museum/community partnerships, as well. I found the first section of the report, in which they discuss the main points of the conference itself, especially useful. At the end of this section, they list the takeways that came out of the conference with regards to creating successful, mutually rewarding relationships between museums and community-based organizations. They are as follows:


  • Take time to observe prospective partners in action, get to know them fully, and consider possibilities for collaboration before leaping into a formal partnership.
  • Ensure that partners share common goals. While two or more organizations may have similar or complementary programs and resources, this is not enough to establish a solid collaboration. Unless all parties share common goals, they may wind up working at cross-purposes.
  • Carefully construct a mutually satisfactory memorandum of understanding (MOU) that lays out not only the fact of the collaboration, but also detailed information regarding each partner’s rights and responsibilities; any financial agreements; and processes to be followed in the event that one or more parties wishes to end the association.
  • Develop clear and regular procedures for communication, which includes opportunities for formal interaction, and social gatherings.

I highly recommend reading the article in its entirety, as it goes into further detail about each of these points and delves into other topics that relate to museum/community partnerships and their outcomes. The article also addresses certain challenges that go along with developing these kinds of complex relationships, and how to handle them. As to-be museum educators, learning about these various aspects of community partnerships and collaborations will help us to create successful and productive community relationships (both on the organizational and individual level) in the future.


I know it is always helpful to see some real-world museum examples and applications -- two museums that I came across that have quite an impressive list and explanation of their community partnerships (and the events, exhibitions, etc. that they have put on as a result) are the The Tech Museum of Innovation in San Jose, CA and the Minnesota Children's Museum in St. Paul, MN. You can see that each of these museums has collaborated with a variety of organizations that might not immediately come to mind when you think of community engagement in museums, including the American Red Cross and local public libraries. One additional resource that I found particularly relevant and useful in terms of thinking about community partnerships and collaborations is Strategies for Long-Term Community Partnerships by Jim Zien.

Before closing this post, I would like to share a quote from another resource I came across in my research. In Community Partnerships, an article that focuses on community partnerships and libraries, Nann Blaine Hilyard explains that, “Partnering with municipal government, with businesses, and school communities, and working with other community organizations has bolstered our claim of being the hub of the community and proven our relevance to those who fund our efforts. I cannot imagine how we would make our case without their support." Though Hilyard is referring to libraries in her article, we can certainly apply this quote to informal education institutions in general. We all know how important it is for museums to remain relevant and valuable to their surrounding communities. Community partnerships and collaborations can help with this by making museums an important, integral part in a network of community organizations.


As rewarding and productive as these relationships can be, collaboration is hard work. I noticed that Lori brought up a good question on a previous post with regards to advocating for community engagement in museums. It is certainly possible that we may meet some resistance with regards to community engagement in museums. I think that much of this goes back to what we discussed in Carol’s class this past summer with regards to best practices in museums. If you look back to Excellence and Equity: Education and the Public Dimension of Museums (American Association of Museums, 1992), #6 on their list of recommendations is to: “Engage in active, ongoing collaborative efforts with a wide spectrum of organizations and individuals who can contribute to the expansion of the museum’s public dimension." I would say that the best thing you could do to help prepare yourself to advocate for community engagement in museums is to be aware of the best practices and standards for museums, learn the current trends in museums as they relate to community engagement, and explore how other museums are practicing community engagement in with outside organizations, groups of people, or individuals in their communities. In general, knowing how to find the information that will prove the value of community engagement for your museum will be beneficial in this process. The evidence is certainly out there!
Feel free to comment and share some other examples of community partnerships and collaborations that you have seen or learned about! We’d love to hear about them. I would also be interested to hear if you have any other ideas of how to advocate for community engagement in museums in response to Lori's question.

Tuesday, November 20, 2012

The Benefits of Intergenerational Programming (They're Not Just for Seniors!)


According to Erik Erikson, the primary developmental/psychological event for adults in their senior years is a reflection upon their lives and the imprint that their life has made upon the world. If they look back upon their life and accomplishments as feel a sense of productivity and fulfillment, they will achieve “ego integrity” and attain a sense of wisdom. If they look back upon their life and do not find that sense of fulfillment or purpose, they may fall into despair and be plagued by feelings of regret, sadness, or fear of death.[1]

Intergenerational programs that encourage an interaction between senior adults and schoolchildren can help to foster an increased sense of ego integrity for the senior participants, as sharing their experiences and abilities with the younger generation can reinforce their feelings of accomplishment in their lives. Having these conversations and building these relationships can increase the seniors’ perception of self-worth and can provide a constructive, novel outlet for them.  It can help them challenge and redefine their pre-conceptions about the younger generation and their relationship to them. But perhaps most interesting, it can help them create new relationships that provide a real sense of value and purpose in their later years.[2]

An older woman participating in New York’s Community Agency for Senior Citizens (CASC) Senior Pen Pal program received a letter from a little girl who expressed sadness about her recently separated parents and having to alternate between them each weekend. The woman felt a special connection to this girl and felt that she could be a unique support to her, as her own granddaughter did not have a relationship with her father after her parents’ divorce. The woman used her letters to the little girl to build up the girl’s feelings of self-worth by writing “you are very lucky that your father and mother both want to be with you.”[3] Programs such as this one that encourage intergenerational conversations and relationships offer strong outlets for ego integrity development, as the seniors are creating new relationships that have impacts on both themselves and their partners. The CASC Senior Pen Pal program is now operated by the New York Department for the Aging as Platinum Pen Pals, a partnership between high school students and seniors.

What might not be as immediately apparent is that the benefits for the younger participants are just as far-reaching as those for the elder participants. As modern lifestyles and families change, family members are more likely to live at long distances from each other and children are less likely to be regularly exposed to the older generations of their families or other seniors. When children participate in intergenerational programming that encourages conversations and partnerships with senior citizens, the children create relationships that, at minimum, help them break down stereotypes they may have about elderly people, and at best, provide them with unique, role models that have rich life experience different from their own.[4]

Since 1997, the NewCourtland Elder Services network in Philadelphia has been taking intergenerational programming a step further with “Comfort and Joy: Celebrating Intergenerational Artistic Achievement.” This multi-generational program pairs senior citizens from six area nursing homes, school children, and professional artists to explore and create a variety of different art forms. In 2004, the products of this program, which included handmade dolls, mosaic murals, quilts, documentary films, and even a small scale village that captured the seniors memories of the past.[5] 

To facilitate a positive experience and enhance the opportunities for relationship building, all participants (Seniors, children, and artists alike) attend sensitivity training before beginning the program. These training sessions are designed to help the participants learn positive ways to engage with others and learn from their perspectives and experiences. And indeed, the relationships that result have been strong and have provided great benefit to all participants. According to Pam Mammarella, creator of the Comfort and Joy program at New Courtland, “[b]lending elders with students gives both groups unprecedented opportunities to learn, teach, interact, and react not only to each other, but also with the professionals guiding the various projects.”[6]

The various projects are designed to promote this cross-generational learning, but using students as interviewers who tap into the seniors’ memories and experiences, which are then used to develop the art. In this sense, the students gain unique insight into not only the histories of the seniors, but their personal perspectives as productive, insightful individuals. At the same time, the seniors are learning new artistic and narrative talents through the program. “For many, their lives are now richer and more diverse,” says Mammarella.[7]

Locally, the Kreeger Museum hosts a monthly intergenerational version of its Conversations program for seniors with dementia and their caretakers.   Modeled on the successful “Meet Me at the MoMA” program, Conversations pairs observation and discussion of the museums’ art with poetry and music. The Kreeger hosts four Conversations sessions per month, one of which is an intergenerational collaboration with Sweet Readers, a New York based non-profit that pairs middle school student readers with seniors with dementia. Sweet Readers provides the training for the student facilitators in how to speak about the pieces and relate to the senior audience.[8]

During the 90-minute program itself, each student is paired with a senior couple and the students take an active role in engaging their partners in the discussion. During the session I attended, the senior participants were split into three different rooms, according to their artist preference (Monet, Pissaro, Sisley). Each room was assigned a pair of students. During the program, I observed one pair of students actually leading their groups’ observation and discussion of the paintings, and two other pairs facilitating the seniors’ participation by asking leading questions and providing their own answers to help spark connections for the seniors. 

Derya Samadi, the director of Conversations, encourages the students to take an active role, for example, asking the intergenerational groups to compose a poem collaboratively. During the session I observed, one group composed a haiku in response to depictions of trees in their painting. The students then read the haiku to the full group when they all gathered back together at the end of the program to discuss their observations. Samadi suggests that the Sweet Readers’ 6th-8th grade age bracket makes them particularly effective facilitators for the seniors, as they have an appropriate level of maturity and empathy, but are not yet distracted by the concerns that come with high school.[9]

Currently, the intergenerational component of the Conversations program is limited to seniors with early stage dementia, though Samadi notes that she is eager to extend the intergenerational participation to the versions of the program for seniors with late stage dementia as well. The intergenerational version of Conversations has been extremely successful thus far, as can be seen by the high proportion of senior “regulars,” and the low proportion of student regulars. The program is such a popular volunteer option at local schools Holton Arms and Langdon that there is a line to participate all year long.[10]

The Conversations program is held at the Kreeger Museum on the 2nd and 3rd Mondays of each month (except for August) at 10:30 a.m. and 2:00 p.m.  The program is free, but reservations are required. Call 202-337-3050, ext. 10. For more information on the Conversations program, click here.


[1] Erikson, Erik. (1963). Childhood and Society, 2nd ed. New York: W.W. Norton & Co. 247-274.
[2] Hopkins, George. “How Important are Intergenerational Programs in Today’s Schools?” Phi Delta Kappan 82. 4 (Dec. 2000): 317-319.
[3] Ibid.
[4] Ibid.
[5] Hoban, Sandra. “An Intergenerational Debut at the Art Gallery.” Nursing Homes. 53, 12. (Dec 2004): 34-36.
[6] Ibid.
[7] Ibid.
[8] Samadi, D. (Nov. 5 2012). Personal interview.
[9] Ibid.
[10] Ibid.

Sunday, November 18, 2012

Redefining Senior Programming with the Baby Boomers


"I do believe it’s a mindset shift of viewing and treating older adults as people with potential and possibility, rather than people with limitations and problems.” 
~Peter Thompson, Exec. Director, Senior Center, Inc.
As the Baby Boomer generation moves towards retirement, they are redefining for many in society, but specifically for those in the senior care industry, what it means to be a “senior citizen” and what the needs of this community are. This cultural shift can be seen perhaps most dramatically in the senior center itself.  “We are social being and as we age we lose a lot of our social connections,” says Peter Thompson, of the growing trend towards senior centers that are defined by spaces that present opportunities for social interaction and “intellectual wellness,” places like cafes, fitness centers, community gardens, and technology-enabled classrooms. [1]

Museums and other cultural entities interested in taking advantage of this growing demographic should also take note of the change in self-perception among the senior community. The 55+ community traditionally known as ”senior” frequently are no longer the oldest generation still living in their families. With their own mothers and fathers still living and being cared for by “senior care,” the modern senior increasingly does not identify with the term “senior.” Additionally, this new generation of seniors is not the same as the generation before them that lived through the Great Depression and at least one world war. This generation is willing to spend money on cultural pursuits, but they look for high quality content from recognizable brands.[2] Such a change in perspective is valuable to note for museums interested in pursuing the modern senior audience. The inclination for participation, even monetary participation is there, but the quality of programming should be high and targeted towards the “modern senior,” not traditional stereotypes.

One very successful example of a program that engages modern seniors is Elderhostel, a company with over 2000 locations across the country and abroad, which offers week-long educational and social vacations to the modern senior community. Over 300,000 seniors participated in Elderhostel programming in 1996 and many of the Elderhostel programs feature museums and other cultural institutions as the basis for the educational fieldtrips they offer.[3] Of the thirteen Elderhostel programs advertised in the Washington D.C. region, all 13 attend at least one museum, national park, or cultural institution for an educational purpose.

While studies have found that around the age of 70, people begin to participate less in recreational activities, it is important to realize that seniors have a lifetime of established interests that they have been unable to freely pursue owing to work and family commitment. While working adults have approximately 45 hours of free-time a week, retired adults have on average 86.25 hours of leisure time per week.[4] It is in the age of retirement that they are able to follow those intrinsic interests that make education so powerful. Indeed, multiple studies have shown that modern seniors are increasingly turning to educational opportunities during their leisure time, as it provides intellectual stimulation, engages them in a life outside the home, helps them meet new people, and allows them to contribute to the community[5].

Museums stand to benefit from this growing audience as the senior age group considers educational enrichment as a critical element of their recreational choices. But there are certain factors that make programs particularly enticing for this audience, specifically:  
  • Explanatory text: seniors are interested in learning the reasons and circumstances behind museum exhibits. 
  •  Environment: the facility should be accessible, safe, and comfortable.  
  • Programming: programs should allow seniors to complete the activities at their own rate and should promote social contact, particularly with multi-generational interaction.  
  • Approach: as modern seniors do not necessarily identify with the label of "seniors," they do not want to be stereotyped as “elderly.”[6]

Conversely, there are identified factors that tend to limit the participation of seniors in educational programming, including:
  • lack of an accessible educational facility, 
  • time limitations, 
  • the lack of a “buddy” to with whom to participate, 
  • financial limitations, 
  • low confidence, 
  • lack of awareness of available programming, and 
  • irrelevant programming offered. [7]

Several of these barriers can perhaps be eliminated and participation increased by offering programming through the new community-driven senior center. Additionally, some scholars suggest that educational providers consider programming that parallels some of the self-directed learning popular among seniors, including genealogy and collecting[8].

Programs that are providing rich programming for seniors within the senior center environment include: 
  • University Without Walls (Dorot; NYC): this program offers classes in music, performing and visual arts, book discussions, play readings, and museum exhibit discussions over the phone to homebound seniors. Participants receive binders of materials to study at home and support discussion.[9]  
  • Elders Share the Arts (NYC): In this program, a senior center will recruit a multi-generational group of learners through a senior center to learn a new art form that helps them explore local history and culture, while bridging generational, gender, cultural, financial, and educational gaps. Generally, senior centers are paired with a specific school from which the learners are selected.  
  • Arts for the Aging (Maryland): This program brings 85 monthly artistic outreach programs to over 50 senior citizen communities in the D.C. area. Programs include art lectures and cultural field trips, as well as drawing, sculpture, painting, and music classes.  
  • Levine School of Music (Washington, D.C.): This community music school supports the Senior Singers’ Chorale, which has drawn 130 seniors from a variety of senior centers across the region since 2004 and performs at major venues in the D.C. area.  
  • Liz Lerman Dance Exchange (Maryland): The professional dance company hosts community workshops in community settings, including senior centers and healthcare facilities. Learners engage in performances that combine dance, spoken word, and personal experience to explore topics like aging and community history.[10]


[1] Beard, Elizabeth. “Rejuvenating the Senior Center.” Parks and Recreation 47.5 (May 2012): 41-45.
[2] Beard
[3] Finnegan, Lisa. “Never Too Late: Elderhostels offer an opportunity for seniors to get together for learning and fun.” Baltimore Jewish Times 233.3 (Jan 17, 1997): 73.
[4] Calver, Stephen, Wolf Vierich, Julie Phillips. “Leisure in Later Life.” International Journal of Contemporary Hospitality Management 5.1 (1993):4.
[5] Ostiguy
[6] Calver
[7] Ostiguy
[8] Ostiguy
[9] Sherman, Andrea. “Programs Bring Art of the Aging Brain to Homes and Communities.” Aging Today. 28, 2. (March/April 2007): 6.
[10] “Creativity and Aging: Best Practices.” Jessica Thomas and Katie Lyles eds. National Endowment for the Arts. January 2007.